Michael Bay slams Paramount Pictures

by Quartz in Transformers Movie News on Monday, 22nd June 2009 18:03:35 BST

Transformers Director Michael Bay sent a scathing email to studio Paramount Pictures on the 4th May, reports gossip site TMZ. "... I have been waiting, and waiting for the anticipation of an 'event movie' to make it into the 'public zeitgeist,' they quote Mr Bay as writing as well as pointing out that he calls the print campaign for the film an "abject failure," with a "pathetic presence" in the L.A. Times. Here refers to the profile of the movie on the MTV Video Awards as "so lame." referring to the fact that the first Transformers in 2007 had a 30-minute segment at the MTV Movie Awards, but this year the sequel's only support was in the form of lead actors Shia LeBeouf and Megan Fox presenting an award.

Bay makes a attack on Paramount head Sumner with his comment of "You all talk so glowingly about Transformers being the movie of the summer but unfortunately this has not gotten to the public. I still run into so many people even this weekend with kids that ask "is that movie coming out this year?". Your owner Sumner, went on air in wall street last week talking how Paramount was going to claim the summer with Star Trek and G.I Joe. I guess he didn't even know it was coming out either." which points out that the film was being poorly advertised.

Bay goes on to name drop Jerry Bruckheimer in the email with "Over the years Jerry Bruckheimer mentored me on event movies - he had a mantra - "A studio that does not make it an event, will it into an event, thinks the audience will just show up, will always be bittin in the ass". Besides my good friend Steven, Jerry has made a lot more successful movies ten all of us".

Its not all bad news though as on the 6th June Michael sent Paramount Pictures an email praising them and saying that "Paramount is like family. Thank you all for busting your butts and bringing your 'A game' for the release of Transformers".

You can read the full emails here and here.

Approved by Quartz on Monday, 22nd June 2009 18:04:00 BST. This story has been viewed 1698 times

tags: transformers movie - transformers 2 - revenge of the fallen - michael bay

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2009-06-22 18:03:35

Please use this thread to discuss the Michael Bay slams Paramount Pictures news story on the main site. Transformers Director Michael Bay sent a scathing email to studio Paramount Pictures on the 4th May, reports gossip site TMZ. "... I have been waiting, and waiting for the anticipation of an 'event movie' to make it into the 'public zeitgeist,' they quote Mr Bay as writing as well as pointing out that he calls the print campaign for the film an "abject failure," with a "pathetic presence" in the L.A. Times. Here refers to the profile of the movie on ... read on ...