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TFW2005 have posted an article covering what was shown during Hasbro Incs Toy Fair 2013 Investor Event Webinar. There was not a great deal of new information coming out of the event with the exception of the announcement of a brand new Chinese exclusive Transformers TV series which is currently in production.

"We have Transformers: Prime in China" said Goldner. "And we are also developing a new TV Series for Transformers indigenous to the Chinese Market. Transformers is one of the popular brands there. The brand was there in the 80s so we are making a Brand New TV Series that is produced in China with Chinese partners and will air in CCTV [China Central Television]."

Whether the show will be dubbed into English as Car Robots was when it became Transformers: Robots In Disguise or whether the show will remain exclusive to the Chinese like Beast Wars II and Beast Wars Neo did for Japan will not be known for a couple of years though in our estimation I would not expect it to be dubbed.

Whether the series will be based around the Chinese MMO, the Asian exclusives, toys not used within the main show or new characters and toys remains to be seen, but since Hasbro are pushing heavily into the Asian market, especially China, we would not be suprised to see the line feature new recolours as well as some exclusive molds much like Beast Wars II and Beast Wars Neo.

Category: Toy Industry News | Submitted by: quartz - on: Saturday, 9th February 2013 at 10:42:28 GMT | Share: | Discuss: Read on

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