Aaron Archer has annouced his new role of VP Toy And Brand design IP creation  at Hasbro.  We'd like to pass on our congratulations to Aaron in his new role.

We have fixed a bug which was incorrectly including lots of non-Transformers instructions sheets within our Transformers Instruction Sheet section as well as excluding some of the G.I.Joe instructions sheets from appearing. As such you can now find 1071 PDF Transformers instruction sheets ranging from Generation One through to yet-to-be-released Transformers Prime Beast Hunters figures as well as 312 G.I-Joe instructions and with 4,625 instruction sheets from other Hasbro lines, you are more likely to find the instruction sheets you are after on this website before you find them on Hasbro's own site as was highlighted by the instruction sheet for Transformers Prime Beast Hunters Shockwave - Deluxe version who's instruction sheets was available over two weeks ago.

Much like the our USPTO Trademark database, we pride ourselves on bringing you the most up-to-date news on Hasbro's instruction sheets

There are lots of official Hasbro images for the Transformers toys which were shown off yesterday at the New York Toyfair across the web.  Click on the headline of this story to view all of the official Hasbro stock images of the figures shown at the event as well as the fan taken photographs we shared yesterday

Hasbro's Facebook page was updated yesterday with an image of the first Botcon 2013 Machine Wars figure in the guise of Hoist who is a recolour of Transformers Generations Sgt Kup with a new head sculpt.

Eagle-eyed OzFormers admin Griffin, noticed that on an advert for Hasbro celebrating it's 90th year there is a picture of what appears to be a brand new Optimus Prime with the text Transformers Generations below it. The image, which can be viewed below, shows Roller transformed into the gun of the Autobot leader!!  Could this be the start of a new line of Transformers Generations figures once Fall of Cybertron is done? The answers may well come out of the US Toy Fair in a month, as they are unlikely to come from the British Toy Fair.

Yesterday we picked up our first Transformers Prime Beast Hunters figure in the form of Lazerback.  As such we have now posted out full image gallery and review of the figure which includes highlighting some quality control issues which we have noticed with the toy.  Our one has significant damage to the plastic which effects both the gun and the main toy itself.  Check out the image gallery for full details.

If you are attending the British Toy Fair this year you may want to head over to the Underground Toys / Gears for Games stand as amoung the plush toys you will find there will be some Transformers Prime Talking Plush toys as well as some Talking Teenage Mutant Ninja Turtles.  They will be on stand G110.

The official Hasbro UK stand will be showcasing the Transformers Prime Universe (The current Transformers Prime and some "Universe/Classics" figures) and Transformers Prime Beast Hunters toy lines.  The toys will be supported by Series 2 of the show starting to air between Jan and March as well as the release of the second set of Transformers Prime Season 1 DVDs.  There is a chance that the Optimus Prime truck will be at the event as it's continuing it's UK tour until November

"Action Game" manufacturer, Sambro, will be showing their licensed Transformers action games at the show as well.

Bens Collectables has posted his video review of the just released Masterpiece MP-14 Alert (Red Alert) figure which you can view using the plugin below.

In an update over on his website Michael Bay has reported that that no comic book adaptation of Transformers 4 will be released as they want to keep the story under wraps.  Michael posted the statement in a update to his post regarding the fake movie script.

"Some Internet sites this morning reported that some document recovery guy has found a legitimate 120 page script of Transformers 4. I can absolutely 100 percent say this is completely false. The only two people in the world that have our unfinished script are Kruger and myself. Also we are only up to page 70 in our T4 script. Maybe this guy has a cartoon or something else – but definitely not our movie!

Bay

P.S. I bet it is something from Hasbro. This time they are not doing a comic book of the movie because we want to keep our story under wraps. It must be their version of a comic themed Transformers story they are creating."

Official "in-packaging" images of the Transformers Prime Beast Hunters figures are now being distributed by Hasbro.  You can view all of the 8 images which have been released thus far after the jump

In a shocking turn of events, Hasbro UK have replied to a question raised on Facebook by Mathew Shatford regarding a possible UK release of both the Beast Hunters toyline AND the Generations Platinum Edition.

Matthew asked "Are there any plans for the recently announced Transformers: Prime Beast Hunters line to be released in the UK? And the same question for the Generations Platinum Edition toys (Optimus Prime and Omega Supreme from their Energon mold counterparts)" to which a representative of Hasbro UK responded with "Hi Mathew, the Beast Hunters toy line will be released in the UK in May of next year. We're hoping to bring the Generations Platinum Edition toys in too, but can't confirm anything just yet. Hope this helps!"

So there you have it, Beast Hunters to be released in May 2013 and the Platinum Edition toys they are working on. Shocking!!  He's a screen capture of this historic event

Planet Iacon have psoted more images of the Hasbro MP-10 Optimus Prime toy on their facebook page.

You can see the imaages by following this link

Hasbro Prize Giveaway At Auto Assembly 2012
 
Auto Assembly 2012 is now only FOUR DAYS away but that doesn't mean we still don't have things to announce! We've kept a few things back until the last minute as we wanted to make sure we still had things to tell you right until you were all getting ready to leave for Birmingham and this is one that certainly put a smile on our faces here at Auto Assembly headquarters today...
 
We're please to announce that Hasbro UK are once again supporting the convention and our charity fundraising efforts and have very generously donated a great selection of Transformers Prime toys that we will be giving away in our charity raffle this year. After some great deluxe toys? No problem! How about a few of the Cyberverse Commander class figures? They've sent us some of those as well. They've even donated some of the new Weaponiser figures so some of our lucky raffle prize winners will be going home with some great prizes this year!
 
Tickets for our charity raffle will be on sale all weekend for just 20p each and draws will be taking place all weekend so if you don't win anything first time around keep your tickets safe. Remember the more tickets you buy, not only do you have more chances to win in each draw but the more you help us raise for three worthy charities. And with these great prizes and more besides including signed photos of various Transformers voice actors (did someone say Peter Cullen and Frank Welker?), it's going to be a fantastic charity raffle!
 
If you haven’t already booked up for the convention or ordered a Non-Attendee Pack which gets you our stunning goodie bag with autographs from our guests, pre-registrations close in just TWO DAYS. After that time, you’ll still be able to come along to the convention and pay on the day but Non-Attendee Packs will no longer be available. Attendees will not get a personalised pass and will not be entered into any of our free prize draws (which are also open to Non-Attendees) so pre-registration is well worth it.
 
So what are you waiting for? There’s no better time to book your tickets while you can to be a part of Europe’s largest Transformers convention!
 
Auto Assembly 2012 is Europe's largest EVER Transformers convention and is taking place over the weekend of 3rd - 5th August 2012 at the Hilton Birmingham Metropole Hotel. To book your tickets or find out more including details of all the dealers present and a full schedule for the weekend, visit the website at www.autoassembly.org.uk
 
If you can't make it to the convention this year don't forget that tickets are now on sale for Auto Assembly 2013 which is set to be another stunning weekend!
 
Hope to see you on 3rd - 5th August.
 
The Auto Assembly Team
 
Web: www.autoassembly.org.uk / www.transformersvideogames.co.uk / www.ct-alpha.com
Auto Assembly Europe: www.autoassemblyeurope.eu
Youtube: www.youtube.com/autoassembly
Twitter: www.twitter.com/auto_assembly
Forum: http://www.autoassembly.org.uk/forum
Email: contact@autoassembly.org.uk
Tel: +44 (0)7860 948296
 
Auto Assembly is sponsored by
 
Calloway Custom Designs - www.shapeways.com/shops/callowaycustomdesigns
Big Ds Toy Chest - www.bigdstoychest.co.uk
Toyz And Gamez - www.toyzandgamez.co.uk
Kapow Toys - www.kapowtoys.co.uk
TF Source - www.tfsource.com
Robot Kingdom - www.robotkingdom.com
Transformers @ The Moon - www.transformertoys.co.uk
TransformersAnimated.com - www.transformersanimated.com
TheTransformers.net - www.thetransformers.net
Titan Books - www.titanbooks.com
3 Darths Comics - www.3darthscomics.co.uk
Science Fiction Collectables - www.sf-collectables.co.uk
Big Bad Toy Store - www.bbts.com
Xyber Toys - www.xybertoys.com

Full Metal Hero have posted a sketch of Hsaio Red's plans for a 3rd party Abominus and Alpha Trion toy.