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More news on Transformers Dark of the Moon merchandise from UK trade magazine
01-12-2011, 11:17 PM
Post: #1
More news on Transformers Dark of the Moon merchandise from UK trade magazine
Please use this thread to discuss the More news on Transformers Dark of the Moon merchandise from UK trade magazine news story on the main site.

I received my copy of the latest issue of Toy News Magazine today which focuses on the upcoming British Toy Fair which will have a strong Transformers presences.  The issues contains some information on some of the tie-in merchandise including more plush Transformers, costumes, bikes, stress balls, posters and electronic gadgets aimed for children that will be available this summer along with a Transformers themed cover, all of which you can view below.  The magazine also lists, under the details of one of the licenses, the Autobot cast as being Bumblebee, Ratchet, Ironhide, Sideswipe and Optimus Prime.



The magazines editorial notes Transformers as the number one movie license for 2011 and they also cover the Hasbro - Turner deal that will lead Transformers Prime to air in the UK calling it the a "hotly tipped" show.  In terms of the items/license listed within the magazines, they are:

Sambro have a license for Transformers Dark of the Moon.  Sambro produce stationary, arts and crafts, bags, candy, homeware (so mugs, clocks etc) and scooters.  They may be showing some of their items along with the Marvel properties for Spider-Man, Captain America and Thor at the British Toy Fair.



Rubies International, the childrens fancy dress manufacturer, have also purchased a license to make DotM tie-in costumes.  They will also be at the BTHF.
MV Sports, who specialise in wheeled toys (so bikes, trikes etc) have also signed up for a license for DotM and will be producing items for "older boys".
IMC Toys are another company who have signed on and whilst no specific details have been given, IMC focus on electronic toys such as walkie-talkies, driving games, interactive story figures and projectors.
Underground Toys have signed up for a Transformers license with their series of stress balls, plush figures, mugs, cufflinks and more being offered exclusively through Gear 4 Games
GB Eye will be producing posters, 3D and badges for Dark of the Moon focusing on the Autobots, Bumblebee, Ratchet, Ironhide, Sideswipe and Optimus Prime



Hasbro - Will be showing off the Stars Wars Transformers Class III figure at the event which Toy News describes as being able to "turn into four modes - Darth Vader, Anakin Skywalker and two vehicles - the Republic Attack Cruiser and Star Destroyer"







­[img]/img/news/201101/thumb-toynewsmag.jpg[/img]­
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