Reports from Japan suggest that Tomy is on the acquisition trail, looking to make up for a declining domestic market.

According to a story from the FT's Tokyo correspondent, demand for traditional toys in Japan has been falling by four per cent annually as a result of the popularity of video games. Japan's toy manufacturers are also still highly fragmented, making the sector seem ripe for consolidation.

Tomy is understood to be in talks to acquire a US-based educational board-game manufacturer and is also examining two Japanese rivals, although people familiar with the situation declined to identify any of the possible targets.

The Texas Pacific Group last month said it would buy a 14 per cent stake in the company, marking the first investment led by the private equity group in Japan following several high-profile deals elsewhere in Asia.

Jun Tsusaka, the head of TPG in Japan, has been quoted as saying that TPG wanted to increase Tomy's overseas sales ratio to 50 per cent from 15 per cent, in order to compete with toy giants such as Mattel and Hasbro.

"Tomy is making wonderful products that are quite innovative, but it does not have a global organisation," said Tsusaka. "The biggest opportunity will be China, which is growing at a pace of about 20 per cent a year. In Japan, we could find definite synergies [in acquiring another company] through distribution and lowering costs."

Tsusaka and Akio Ishida, a former vice-chairman of Merrill Lynch's investment banking unit who is now vice-chairman at TPG, have joined Tomy's board as outside directors.

The two men are spearheading a project committee that is examining all aspects of Tomy's business lines, including purchasing, brand value and supply-chain management.

Tomy's business has seen its domestic market share steadily eroded by the popularity of video games. In the year to March 2006, Tomy posted a group net loss of Y9.71bn ($82.4m) and for this year has cut its annual net profit forecast to Y1.7bn from Y5bn, blaming weak demand for traditional toys.

In order to trim costs and boost operating margins, TPG said, Tomy could bring down procurement costs by about 15 per cent. "Until now, in many cases, [Tomy has] relied on only one to two vendors for purchasing agreements," said Tsusaka.

Ishida said there was room for growth in educational toys and video-game related products, such as T-shirts and lunchboxes. Tomy is also considering launching internet sales. "We think that Tomy has the potential to become number-one in Japan," he said.

Thanks to ToyNewsMagazines for the story
--> TakaraTomy looking to buy out 2 more Japanese toy companies? | www.transformertoys.co.uk
Transformers At The Moon - Transformers Toys Follow Transformers At The Moon on Twitter at twitter.com/transformertoys Follow Transformers At The Moon on Facebook at facebook.com/transformertoys Like what we do? Why not Digg us and let the world know
Older News That's part of the rumours from Japan regarding a business decision from Tomy in Japan. Will they be buying out 1 or 2 of their Japanese competitors, or will they be buying into a US board-game company? I guess it's wait and see time. Here's the full report anyway:-

Reports from Japan suggest that Tomy is on the acquisition trail, looking to make up for a declining domestic market.

According to a story from the FT's Tokyo correspondent, demand for traditional toys in Japan has been falling by four per cent annually as a result of the popularity of video games. Japan's toy manufacturers are also still highly fragmented, making the sector seem ripe for consolidation.

Tomy is understood to be in talks to acquire a US-based educational board-game manufacturer and is also examining two Japanese rivals, although people familiar with the situation declined to identify any of the possible targets.

The Texas Pacific Group last month said it would buy a 14 per cent stake in the company, marking the first investment led by the private equity group in Japan following several high-profile deals elsewhere in Asia.

Jun Tsusaka, the head of TPG in Japan, has been quoted as saying that TPG wanted to increase Tomy's overseas sales ratio to 50 per cent from 15 per cent, in order to compete with toy giants such as Mattel and Hasbro.

"Tomy is making wonderful products that are quite innovative, but it does not have a global organisation," said Tsusaka. "The biggest opportunity will be China, which is growing at a pace of about 20 per cent a year. In Japan, we could find definite synergies [in acquiring another company] through distribution and lowering costs."

Tsusaka and Akio Ishida, a former vice-chairman of Merrill Lynch's investment banking unit who is now vice-chairman at TPG, have joined Tomy's board as outside directors.

The two men are spearheading a project committee that is examining all aspects of Tomy's business lines, including purchasing, brand value and supply-chain management.

Tomy's business has seen its domestic market share steadily eroded by the popularity of video games. In the year to March 2006, Tomy posted a group net loss of Y9.71bn ($82.4m) and for this year has cut its annual net profit forecast to Y1.7bn from Y5bn, blaming weak demand for traditional toys.

In order to trim costs and boost operating margins, TPG said, Tomy could bring down procurement costs by about 15 per cent. "Until now, in many cases, [Tomy has] relied on only one to two vendors for purchasing agreements," said Tsusaka.

Ishida said there was room for growth in educational toys and video-game related products, such as T-shirts and lunchboxes. Tomy is also considering launching internet sales. "We think that Tomy has the potential to become number-one in Japan," he said.

Thanks to ToyNewsMagazines for the story

Category: Older News | Submitted by: Moonbug - on: Monday, 2nd April 2007 at 17:17:01 BST | Share: | Discuss: Read on

Related Tags

Click on the tag to view other news related news stories.

Rating: 4.00/1 vote(s)

Why not share your thoughts on this article by granting it a rating out of 5 stars. You can edit your rating at any time by re-visiting this page and re-rating the content or, if you are a site member, through your control panel.
Rating:
Transformers Toy Galleries
Star Saber Star Saber
Click the link or image above to view the Star Saber toy gallery. The gallery contains 43 images of this figure for your viewing pleasure.
Transformers related trademarks filed with the USPTO
Hasbro Inc submitted a trademark application for STEAMHAMMER with the USPTO on the Thursday, 27th July 2006. The mark was submitted within the category toy action figures, toy vehicles and toy robots convertible into other visual toy forms and currently has as status of Registration cancelled because registrant did not file an acceptable declaration under Section 8. To view all documents in this file, click on the Trademark Document Retrieval link at the top of this page..
Transformers Cartoon Series
Transformers Comics
Choose Your Fate Choose Your Fate
We loved the Transformers Choose Your Fate books as kids, and even wrote a text adventure in their style for an old version of Transformers At The Moon. Here you can find images from these puzzle-books, both UK and US ....
Transformers Videos
Ep 22: Rise of the Constructicons Ep 22: Rise of the Constructicons
This video is taken from the Transformers Animated episode 22 titled Rise of the Constructicons. This scene shows the creation of the two Constructicons, Mixmaster and Scavenger. ....
Transformers Conventions and Events
OTFCC 2003 (USA) OTFCC 2003 (USA)
We loved the Transformers Choose Your Fate books as kids, and even wrote a text adventure in their style for an old version of Transformers At The Moon. Here you can find images from these puzzle-books, both UK and US ....
Transformers Toysheets
US Sheet 1 US Sheet 1
The scans contained within this gallery are taken from our own Transformers toysheet collection. This is the first US Transformers toysheet. ....
Transformers Instructions
Transformers Animated Transformers Animated
The instruction scans contained within this gallery with the TF08.net watermark were originally from the Chinese TF08 website. They have been added here as a mirror. ....
Transformers At The Moon Members Only
Visit the Portal area of this website for the members only features. To become a member, visit the message board.
Right Now on eBay
Other Websites run by The Mapes Bros
Transformers At The Moon Transformers Prime Transformers Animated Lucky Draw Transformers AFA Graded Transformers The Visionaries .net
About Transformers At The Moon - www.transformertoys.co.uk
Transformers At The Moon is a fan created website regarding those Robots In Disguise from Hasbro Inc and TakaraTomy better known as The Transformers. This website was established in October 1999 and has been running ever since.

You can use Transformers At The Moon for such things as transformers toys,transformers figures,transformers movie,optimus prime,megatron,bumblebee,unicron,transformers cartoon,transformers comics

Transformers Toys - Transformers At The Moon - www.transformertoys.co.uk
Latest Discussions
Latest Discussions