Hasbro and GM have issued the following press release regarding the 2010 Camaro Transformers Special Edition. You can view the images here.
Chevrolet announces the 2010 Camaro TRANSFORMERS Special Edition
"When the first TRANSFORMERS movie was setting box office records, we
had countless customers asking to purchase the 'BUMBLEBEE' Camaro,"
said Karen Rafferty, product marketing director, Chevrolet. "Now, they
can buy one with the new Camaro TRANSFORMERS Special Edition. Streets
all over North America will be buzzing in no time."
Features such as an EPA-rated 29 highway mpg on the V6-powered Camaro,
Bluetooth phone connectivity, USB connectivity, XM Satellite Radio and
OnStar combined with TRANSFORMERS design cues add to the car’s status
as a 21st century sports car.
“Hasbro is thrilled to team up with Chevrolet and excited to see the
Camaro TRANSFORMERS Special Edition come to market for our fans to
enjoy,” said Samantha Lomow, Global Brand Leader for TRANSFORMERS at
Hasbro. “The yellow Camaro with the black stripes has become so iconic
and closely associated with the BUMBLEBEE character that this edition
was a natural fit for both companies.”
While the aggressive styling of the Camaro is unmistakable, true
TRANSFORMERS fans will notice some of the unique, but subtle features
of the Camaro TRANSFORMERS Special Edition.
The 2010 Chevrolet Camaro TRANSFORMERS Special Edition includes the following:
* AUTOBOT® shield on the driver and passenger side panels
* AUTOBOT® shield on each of the four wheel's center cap
* AUTOBOT® shield embroidered on interior center console
* "TRANSFORMERS" logo on driver and passenger doors' sill plates
* "TRANSFORMERS" logo embedded into the hood rally stripes
* High-gloss black center rally stripe package
* Manufacturer’s suggested retail price of package: $995
Dealers are now taking orders for this car. Customers can order the
TRANSFORMERS Special Edition as either a Rally Yellow LT or SS model.
The optional RS appearance package can also be added.
The V6-powered Camaro uses a 3.6L engine with variable valve timing to
optimize performance and fuel economy. It is SAE-certified at 304
horsepower (227 kW) and 273 lb.-ft. of torque (370 Nm). A six-speed
manual transmission is standard with the 3.6L engine; a Hydra-Matic
6L50 electronically controlled six-speed automatic, with TAPshift
control, is available.
The high-performance Camaro SS is equipped with a powerful 6.2L V-8,
with a choice of a six-speed manual or six-speed automatic
transmission. Manual transmission-equipped models receive the LS3
engine, SAE-certified at 426 horsepower (318 kW) and 420 lb.-ft. of
torque (569 Nm). It is paired with a TR6060 six-speed transmission.
A new, L99 V-8 engine is used on automatic transmission-equipped SS
models. It is based on the LS3, but also includes GM’s fuel-saving
Active Fuel Management feature. It is SAE-certified at 400 horsepower
(298 kW) and 410 lb.-ft. of torque (556 Nm). It is matched with a
Hydra-Matic 6L80 six-speed transmission that helps delivers an
EPA-estimated 25 mpg on the highway.
About Chevrolet
Chevrolet is one of America's best-known and best-selling automotive
brands, and one of the fastest growing brands in the world. With fuel
solutions that go from "gas-friendly to gas-free," Chevy has nine
models that get 30 miles per gallon or more on the highway, and offers
three hybrid models. More than 2.5 million Chevrolets that run on E85
biofuel have been sold. Next year, Chevrolet will offer the Chevy Volt,
an extended range electric vehicle that will travel up to 40 miles
without using any gas at all. Chevy delivers expressive design,
spirited performance and provides the best value in every segment in
which it competes. More information on Chevrolet can be found athttp://www.chevrolet.com.
About HASBRO
Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family
leisure time products and services with a rich portfolio of brands and
entertainment properties that provides some of the highest quality and
most recognizable play and recreational experiences in the world. As a
brand-driven, consumer-focused global company, Hasbro brings to market
a range of toys, games and licensed products, from traditional to
high-tech and digital, under such powerful brand names as TRANSFORMERS,
PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS
OF THE COAST. Come see how we inspire play through our brands athttp://www.hasbro.com. © 2009 Hasbro, Inc. All Rights Reserved.
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