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Transformers News: Category - "Toy Industry News"

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This area of the website is dedicated to Transformers news. Currently this website contains 106 news stories divided over 8 pages. You can submit a news story by using our news submission page.

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  1. AFA Graded Transformers - AFA graded Transformers related news and information. For more details regarding AFA Transformers including the latest ratings, going prices and how to get your figure rated, please visit www.afatransformers.com.
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  8. Trans-Europe Express Group News - The Trans-Europe Express was a Yahoo! Group where a few people collaboration to share information on what was going in within Europe relating to Transformers as well as promoting a united European fan community.
  9. Transformer Toy Sightings - This is where you will find toy sighting related news stories.
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Toy Industry News

Hasbro .Inc have reported their first-quarter sales with revenue rising 8.2% to $672.4m, above analysts' average estimates. Their net profit nearly trebled to from $19.7 million to $58.9m when comparing Q1 2009 to Q1 2010.  Sales have risen in all major product segments and territories, according to Hasbro. International sales rose by a healthy 17%.  The Hasbro board have also authorised the repurchasing of an additional $625m worth of common stock. In the first quarter, it repurchased 2.2 million shares for $97.7m at an average price of $35.35 each.

While sales in its products for boys rose three per cent, with Nerf and Tonka performing well, it was girls and pre-school that boosted Hasbro's first-quarter sales the most, with increases of 16 per cent and 18 per cent respectively. Games and puzzles were up seven per cent.

Category: Toy Industry News | Submitted by: quartz - on: Wednesday, 21st April 2010 at 08:40:21 BST | Share: | Discuss: Read on

Toy Industry News

­Its that time to bring you the latest NPD toy sales charts for the UK.  This month we can also bring you the charts for the whole of 2009. Overall Hasbro can be very pleased with Transformers, though not as strong as 2007 the line features in all four charts as was also back up to number three in the monthly "toy property chart".

The top five properties within the UK for December 2009 were:

  1. Ben 10
  2. Star Wars
  3. Transformers
  4. Thomas and Friends
  5. Peppa Pig


UK December 2009 (£ Sales Value)

  1. KidiZoom Camara - VTech
  2. Go Go Hamster Packs - Character Options
  3. First Steps Babywalker - VTech
  4. Transformers Movie Deluxe - Hasbro
  5. Bop It - Hasbro
  6. Monopoly - Hasbro
  7. The Logo Game - Drumond Park
  8. Monopoly City - Hasbro
  9. Star Wars Clone Walker And Droid Assortment - Lego
  10. Baby Annabell 2009 White - ZAPF Creation


UK December 2009 (Unit Sales - Volume)

  1. Match Attax Cards - Topps
  2. Hot Wheels Basic Car Assortment - Mattel
  3. Transformers 2 Movie Legends Assortment - Hasbro
  4. Ben 10 Alien Force 10cm Figures - Bandai
  5. Go Go Hamster Packs Assortment - Character Options
  6. Transformers Movie Deluxe Figures - Hasbro
  7. Star Wars CLone Walker And Droid Assortment - Lego
  8. LP Gets the pets - Hasbro
  9. Bionicle 2HY Cans 20009 - Lego
  10. Play Doh Single Tub Assortment - Hasbro


UK 2009 Year Sales (£­Value)

  1. Kidizoom Camera - VTech
  2. First Steps Baby Walker - VTech
  3. Ben 10 Alien Force 10 CM Figures - Bandai
  4. Star Wars Clone Walker And Droid - Lego
  5. Transformers Movie Deluxe Figures - Hasbro
  6. Bakugan Starter Pack - Spin Master UK
  7. Hot Wheels Basic Car Assortment - Mattel
  8. Smart Trike Plus Girls - Mookie Toys
  9. Ben 10 Alien Force 15CM DNA Figures - Bandai
  10. Ben 10 Ultimate Omnitrix - Bandai


UK 2009 Year Sales (Unit Volume)

  1. Hot Wheels Basic Car Assortment - Mattel
  2. Match Attax Cards - Topps
  3. Ben 10 Alien Force 10cm Figures - Bandai
  4. Cars Vehicle Assortment - Mattel
  5. Transformers 2 Movie Legends Assortment - Hasbro
  6. GoGos III Explorer Pack - Magic Box
  7. Bakugan Booster Pack - Spin Master UK
  8. LPS Get The Pets - Hasbro
  9. Play Doh Single Tub - Hasbro
  10. GoGos CB Evolution Booster - Martomagic

Category: Toy Industry News | Submitted by: quartz - on: Tuesday, 23rd February 2010 at 14:14:55 GMT | Share: | Discuss: Read on

Toy Industry News

TakaraTomy have issued a PDF press release called the Guide of Takara Tomy Group's "Transformers" content business expansion which you can read here (although it is in Japanese).  The document talks about the Japanese release of Transformers Animated, how they are developing products to aim at the 3-8 year old category, the Blu-Ray release of Revenge of the Fallen in the autumn amongst other things

Credit goes to snakas for the original Japanese report.

Category: Toy Industry News | Submitted by: quartz - on: Tuesday, 19th January 2010 at 09:34:56 GMT | Share: | Discuss: Read on

Toy Industry News

ToyNews, the UK Toy Industry publication, has printed a story regarding a slump in US toy sales in December 2009.

Data from NPD Group shows sales were down two per cent through November 2009.

Sales in the US were $16.03 billion for the year to November, down from $16.38 billion in 2008 and $21.3 billion in sales for the preceding 12 months ended in November 2009 compared to $21.77 billion for the corresponding period of 2008.

The categories that recorded a rise in sales year-to-date (YTD) and in the 12-month year-on-year (YOY) period through November included building sets, up 22 per cent YTD to $761 million and up 25 per cent YOY to $1.02 billion.

Action figures/accessories/role-play, were up by six per cent YTD to $1.25 billion and up seven per cent YOY to $1.62 billion.

Arts & Crafts was up by four per cent YTD to $2.25 billion and up four per cent YOY to $2.7 billion and the catch-all 'all other toys' category, up four per cent for both measurements.

Games and puzzles sales were flat YTD through November but declined by one per cent for the 12-month period; minus puzzles, game sales rose one per cent for both time periods.

Commenting on the possible causes of the gains, NPD toy analyst Anita Frazier said: "Building Sets and Arts & Crafts are two supercategories that have benefited from consumer value.

"Both super categories include toys that provide hours of entertainment for kids, and in the case of arts and crafts, with many products at lower than average price points."

Declining toy supercategories included plush, down 13 per cent YTD and ten per cent YOY; Youth electronics, down 13 per cent YTD and 11 per cent YOY; Vehicles, down nine percent for both measurements.

Outdoor and sports toys, fell by eight per cent YTD and nine per cent YOY; Infant/pre-school, down five per cent for both measurements; and dolls, down two per cent YTD and one per cent YOY.

Category: Toy Industry News | Submitted by: Moonbug - on: Monday, 11th January 2010 at 19:21:50 GMT | Share: | Discuss: Read on

Toy Industry News

ToyNews, the UK Toy Industry publication has published an article on it's website concerning recent changes at Hasbro UK.

Hasbro has new UK senior management, after the firm reshuffled its European personnel.

Mark Hoijtink adds the UK and Nordic markets to his current responsibilities of Iberia, Germany, Austria and Switzerland as General Manager, Northern Europe reporting to European President, John Harper.

Foye Pascoe (pictured on their site), currently UK Sales Director and Deputy General Manager is promoted to Country Manager, UK reporting to Hoijtink.

Jonathan Evans moves to the newly created position of General Manager, Customer Strategic Marketing Europe, also reporting to Harper. Evans will

Category: Toy Industry News | Submitted by: Moonbug - on: Monday, 11th January 2010 at 19:18:42 GMT | Share: | Discuss: Read on

Toy Industry NewsAccording to a thread over on TFW2005 several members are reporting that their credit card details appear to have been stolen from online transactions what they believe is connected to the company who take online payments from TFSource and other online merchants.  In one instance a member found over $700 of orders from iTunes had been charged to their account.  As such we urge any and all of our visitors who to check their bank accounts  / credit cards for any unrecognised transactions over the last month.  Though the TFSource staff believe their site has not been exploited directly, there are various other techniques including a man-in-the-middle attack which could still have been used to exploited visitor to that and other sites.  In any case due to the serious nature of the reports we have decided that it is best to warn everyone of the potential problem and advise you to check your accounts ASAP.

Category: Toy Industry News | Submitted by: quartz - on: Thursday, 7th January 2010 at 17:42:14 GMT | Share: | Discuss: Read on

Toy Industry News

According to an article on  Nikkei.co.jp,TakaraTomy have announced that they will be moving some of their production from China to Vietnam starting with capsule toys and tomica mini-cars.

"Due to the increase of labour expenses and CNY exchange rate, TakaraTomy will be moving their production line from commissioned plants in China to Vietnam to cut production costs.  This will include capsule toys and Tomica mini-cars. Production value in Vietnam will increase from 15 billion yen by March of 2010 to 30 billion yen in 2011.

Production of toys in Vietnam 30% of total for capsule toys and 60% of total for Tomica cars next year, 100% for both.
"

No doubt as soon as any contracts with Chinese factories for other lines, including Transformers, will also be shifted away to save costs.  This will have a knock on affect that the Chinese leaked toys will stop for a small period until people find Vietnamese workers willing to offer the same services.

Credit to Drillbit of TFW2005.com for the news.

Category: Toy Industry News | Submitted by: quartz - on: Monday, 14th December 2009 at 19:20:33 GMT | Share: | Discuss: Read on

Toy Industry News

RTE News reports that Hasbro Ireland are planning to cut 22 jobs from their workforce of just under 250 employees as part of a plan to improve competitiveness and reduce costs.

Pat Gilhooly, head of global manufacturing at Hasbro Ireland, said: 'We regret having to seek these job losses given the current economic climate in Ireland but it is absolutely necessary that we reduce our costs now in order to protect as many as possible of the remaining jobs at the Waterford plant.  The continued weakness of the US dollar has also had a negative impact on our competitiveness.

The redundancies we are now seeking are designed to align the core workforce with the anticipated level of market demand during the off-peak period and avoid short-time working as happened in the early part of this year.  The competitiveness measures we are seeking are necessary due to the imbalance between costs in Ireland and in the countries in which our products are sold."

The firm is hoping to implement the redundancies on a voluntary basis. A competitive redundancy package will be on offer for employees who fit the selection criteria.

Category: Toy Industry News | Submitted by: quartz - on: Friday, 27th November 2009 at 08:41:23 GMT | Share: | Discuss: Read on

Toy Industry News

The NPD Group have now released the UK toy sales charts for September 2009.

UK September 2009­ £ Sales - Value­

  1. First Steps Babywalker - VTech
  2. Kidizoom Camera - VTech
  3. Ben 10 Alien Force 10cm Figures - Bandai
  4. Transformers Movie Deluxe Figures - Hasbro
  5. Star Wars Clone Walker - Lego
  6. Hot Wheels Basic Car Assortment - Mattel
  7. Smart Trike Plus Girls - Mookie Toys
  8. Baby Annabell Doll - Zapf Creation
  9. Bakugan Starter Pack - Spin Master UK
  10. Cars Vehicle Assortment - Mattel

UK September 2009 Unit Sales - Volume

  1. Hot Wheels Basic Car Assortment - Mattel
  2. Littlest Pet Shop Get The Pets - Hasbro
  3. Play Doh Single Tub - Hasbro
  4. Cars Vehicle Assortment - Mattel
  5. Ben 10 Alien Force 10cm Figures - Bandai
  6. Matchbox 1/75 Minatures - Mattel
  7. 12 Coloured Pencils - Crayola / Vivid
  8. Super Tips Bright 12 - Crayola / Vivid
  9. Transformers Movie Legends Assortment - Hasbro
  10. Bakugan Booster Pack - Spin Master

 

UK 2009 YTD £ Sales - Value­

  1. Ben 10 Alien Force 10cm Figures - Bandai
  2. Kidizoom Camera - VTech
  3. First Steps Babywalker - VTech
  4. Bakugan Starter Pack - Spin Master UK
  5. Hot Wheels Basic Car Assortment - Mattel
  6. Cars Vehicle Assortment - Mattel
  7. Smart Trike Plus Girls - Mookie Toys
  8. Ben 10 Ultimate Omnitrix - Bandai
  9. Star Wars Clone Walker - Lego
  10. Ben 10 Alien Force 15cm DNA Figures - Bandai
UK 2009 YTD Unit Sales - Volume
  1. Hot Wheels Basic Car Assortment - Mattel
  2. Cars Vehicle Assortment - Mattel
  3. Ben 10 Alien Force 10cm Figures - Bandai
  4. Gogos III Explorer Pack - Martomagic
  5. PR Jungle Fury Figures - Bandai
  6. Bakugan Booster Pack - Spin Master
  7. Ben 10 Alien Force 10cm Assortment - Bandai
  8. Gogos CB Evolution Booster - Martomagic
  9. Littlest Pet Shop Get The Pets - Hasbro
  10. Super Tips Bright 12 - Crayola / Vivid

Category: Toy Industry News | Submitted by: quartz - on: Tuesday, 24th November 2009 at 19:48:16 GMT | Share: | Discuss: Read on

Toy Industry News

The NPD have published their latest toy and retail sales charts for the UK.  First up is that year-on-year sales are down 10% for week 39.

The top five properties (in value) for week 39 were:

  1. Ben 10
  2. Star Wars
  3. Transformers
  4. Barbie
  5. Lego City

Ben 10 also regained the top spot for the month of September with Transformers slipping back into 2nd spot.

In terms of the sales charts, Transformers continued strong sales, though they did slow in week 39.

Top Sellers Week 38 (­£ Sales Values)

  1. First Steps Baby Walker - VTECH
  2. Kidizoom Camera - VTECH
  3. Star Wars Clone Walker - LEGO
  4. Ben 10 Alien Force 10cm Figures - BANDAI
  5. Transformers Movie Deluxe Figures - HASBRO
  6. Hot Wheels Basic Car Assortment - MATTEL
  7. Bionicle 2hy cans 2009 - LEGO
  8. Baby Annabell Doll - ZAPF CREATION
  9. Smart Trike Plus Girls - MOOKIE TOYS
  10. Ben 10 Alien Force Kevin's Cruiser - BANDAI

Top Sellers Week 38 (Unit Sales - Volumes)

  1. Hot Wheels Basic Car Assortment - MATTEL
  2. Play Doh - HASBRO
  3. Ben 10 Alien Force 10cm Figures - BANDAI
  4. Transformers Movie 2 Legends - HASBRO
  5. Littlest Pet Shop Get The Pets - HASBRO
  6. Gogo CB Evolution Booster - MAGICBOX
  7. Cars Vehicle - MATTEL
  8. Bakugan Booster Pack - SPIN MASTER UK
  9. Transformers 2 Robot Heroes - HASBRO
  10. Bionicle 2hy cans 2009 - LEGO

Top Sellers Week 39 (­£ Sales Values)

  1. Kidizoom Camera - VTECH
  2. First Steps Baby Walker - VTECH
  3. Star Wars Clone Walker - LEGO
  4. My Laptop - VTECH
  5. Bop It- HASBRO
  6. Ben 10 Alien Force 10cm Figures - BANDAI
  7. Transformers Movie Deluxe Figures - HASBRO
  8. Hot Wheels Basic Car Assortment - MATTEL
  9. Barbie Doggie Park - MATTEL
  10. Bakugan Starter Pack - SPIN MASTER UK

Top Sellers Week 39 (Unit Sales - Volumes)

  1. Hot Wheels Basic Car Assortment - MATTEL
  2. Ben 10 Alien Force 10cm Figures - BANDAI
  3. Littlest Pet Shop Get The Pets - HASBRO
  4. Play Doh - HASBRO
  5. Cars Vehicle - MATTEL
  6. Bakugan Booster Pack - SPIN MASTER UK
  7. Transformers Movie 2 Legends - HASBRO
  8. Star Wars Clone Walker - LEGO
  9. Bionicle 2hy cans 2009 - LEGO
  10. Bionicle Agori - LEGO
­

Category: Toy Industry News | Submitted by: quartz - on: Sunday, 25th October 2009 at 11:02:39 GMT | Share: | Discuss: Read on

Toy Industry NewsReuters have published the following release relating to the increase in Hasbro profits and how it directly ties into the the affect that Transformers had on those profits.  The article also lists upcoming Hasbro releases to include a Transformers DVD and new G.I-Joe TV show

NEW YORK (Reuters) – Hasbro Inc (HAS.N) posted revenue that fell short of Wall Street expectations on Monday as weakness in brands like Monopoly and Strawberry Shortcake offset strong sales of boys' toys tied to the G.I. Joe and Transformers movies.

Shares in the No. 2 toymaker behind Mattel Inc (MAT.O) fell 3.4 percent as the company said it was taking a "cautious approach" to the 2009 holiday season and sought to temper investor expectations about the potential of future movies.

"When you become overly reliant on movie properties, your business becomes lumpy, much less predictable and much more uncertain," said BMO Capital Markets analyst Gerrick Johnson, who has an "underperform" rating on the shares.

Hasbro will have toys tied to the 2010 releases of "Iron Man 2" and "Toy Story 3" and the 2011 releases of "Stretch Armstrong," "Spider-Man 4," "Transformers 3," "The First Avenger: Captain America" and a movie based on the board game Battleship.

Hasbro's third-quarter net profit rose to $150.4 million, or 99 cents a share, from $138.2 million, or 89 cents a share, a year earlier. Net revenue was $1.28 billion, down from $1.30 billion a year earlier.

Analysts on average were expecting a profit of 93 cents a share, on revenue of $1.32 billion, according to Thomson Reuters I/B/E/S.

Sales in Hasbro's boys' unit rose 12 percent in the third quarter, fueled by toys tied to movies such as "Transformers - Revenge of the Fallen" and "G.I. Joe - The Rise of the Cobra".

Yet sales fell 6 percent in its girls' business, which includes My Little Pony and Strawberry Shortcake, and 10 percent in the games and puzzles business, which includes classics like Monopoly and Trivial Pursuit.

Hasbro sees its full-year revenue rising if sales trends continue to improve in line with the current quarter and expects earnings to grow this year. Last week, Mattel cited hopes for improved holiday sales, sending its shares up.

TRANSFORMERS BOOST

The company reported declines in revenue and operating profit for its U.S. and Canada and international segments. In its much-smaller entertainment and licensing segment, revenue more than doubled and operating profit more than tripled, due to gains in Transformers and G.I. Joe.

Hasbro Chief Executive Brian Goldner said the company expects 2009 revenue from G.I. Joe to exceed $100 million. He added that retailers' expectations for the brand had been quite high and that Hasbro needs to better manage expectations.

"Going forward we need to do a better job of setting our expectations for future movie properties," Goldner said. "I don't think we can expect every motion picture we put out to be Transformers."

He declined to forecast sales for Transformers, which saw $484 million in revenue in 2007 when the first movie came out, except to say it is performing "exceedingly well." The DVD will launch on Tuesday.

Chief Operating Officer David Hargreaves said new developments -- such as the Transformers DVD, a new G.I. Joe television show and a Monopoly promotion -- would drive sales during the key fourth quarter. Still, he said retailers are planning in a way that is "cautiously optimistic."

Both Mattel and Hasbro still face price pressure as key retailers Wal-Mart Stores Inc (WMT.N) and Target Corp (TGT.N) have already begun offering steep discounts to woo shoppers ahead of the all-important holiday season.

Toys "R" Us is even offering an in-store lay-away plan that allows customers to reserve large toys, such as bicycles and play kitchens, early in the season and make a series of small payments over time.

Hasbro shares fell $1.00 to $28.52 on the New York Stock Exchange. Mattel slipped 1.2 percent to $20.22 in early afternoon trading.

(Reporting by Martinne Geller; Editing by Derek Caney and Gunna Dickson)

Category: Toy Industry News | Submitted by: quartz - on: Monday, 19th October 2009 at 19:07:21 BST | Share: | Discuss: Read on

Toy Industry News

ToyNewsMagazine are reporting that US toy sales dropped by three percent for the period August 2008 to August 2009.

The figures from NPD also show that sales were down two per cent year-to-date for the first eight months.

Some categories did see sales rises. Building Sets  were up 21 per cent, Action Figures and Accessories seven per cent and Arts and Crafts four per cent.

Category: Toy Industry News | Submitted by: quartz - on: Tuesday, 6th October 2009 at 09:52:12 BST | Share: | Discuss: Read on

Toy Industry NewsUS mega-chain WalMart have announced plans to help recession spending by selling 100 toys for $10 this Christmas including items from the Transformers range.  If you can find the items cheaper from another store local to WalMart they will match that price

Category: Toy Industry News | Submitted by: quartz - on: Friday, 2nd October 2009 at 10:45:36 BST | Share: | Discuss: Read on

Toy Industry News

Its that time of the month when we are glad to report the UK retail sales charts for August 2009.

Top Properties

  1. Transformers
  2. Ben 10
  3. Star Wars
  4. Thomas and Friends
  5. Peppa Pig

August 2009 - Sales (Value)

  1. Transformers Movie - Deluxe - HASBRO
  2. First Steps Babywalker - VTECH
  3. Hot Wheels Basic Car Assortment - MATTEL
  4. Kidizoom Camera - VTECH
  5. Cars Vehicle Assortment - MATTEL
  6. Bakugan starter pack - SPIN MASTER
  7. Smart Trike Plus Girls - MOOKIE
  8. Ben 10 Alien Force 10cm Figures - BANDAI
  9. Transformers Movie Legends Assortment - HASBRO
  10. Ben 10 Alien Force 15cm DNA Figures - BANDAI

August 2009 - Sales (Unit)

  1. Hot Wheel Basic Car Assortment - MATTEL
  2. Gogo's Crazy Bones Evolution Booster - MAGIC BOX
  3. Cars Vehicle Assortment - MATTEL
  4. Crayola Super Tips Bright 12 - VIVID
  5. Transformers Movie Legends Assortment - HASBRO
  6. Play Doh Single Tub Assortment - HASBRO
  7. Transformers 2 Robot Heroes - HASBRO
  8. Ben 10 Alien Force 10 cm Figures - BANDAI
  9. Gogo's Crazy Bones III Explorer Pack - MAGIC BOX
  10. Bakugan Booster Pack - SPINMASTER
No Transformers products appear in the Year-To-Date categories.

Category: Toy Industry News | Submitted by: quartz - on: Saturday, 26th September 2009 at 11:36:35 BST | Share: | Discuss: Read on

Toy Industry News

ToysNews, the UK toy news magazine, is reporting that Hasbro has opened an office in Russia with hopes that it will lead to a growing market for them.

Hasbro is targeting the Eastern European market with the opening of an office in Russia.

The firm has opened a Moscow office in order to improve brand awareness and distribution in its fastest-growing market in Eastern Europe.

"Russia is the most attractive market for us... definitely we are coming here to increase our market share," Tomasz Micek, Hasbro's Russian head, said.

It estimates it has a three percent share of Russia's $1.5 billion toy market where it currently sells toys via two distributors.

It has run 12 television commercials this spring in Russia and plans another 20 by the end of the year, according to Micek.

Besides television, the company also plans to push magazine and Internet promotions.

"The good thing about the toy and game business is that it does not tend to be as bumpy as the economy. It seems that parents want to continue to spend money on their children. I'd rather be in my business than in cars, or houses, and that's where the swings are very very big," said John Harper, Hasbro's general manager for Europe.

Category: Toy Industry News | Submitted by: Moonbug - on: Thursday, 24th September 2009 at 20:09:15 BST | Share: | Discuss: Read on

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