Kapow Toys have received word of a new Transformers Dark of the Moon Optimus Prime toy which will be released in Japan later this year, Jetwing Optimus Prime

No pics yet but this is a Japan exclusive due July, the figure is leader class and thats all we know apart from the fact the socitation is accompanied by the image of prime wearing his Jetfire armor.

Hopefully this will be an updated version of Unite for the Universe Prime which would go some way to explaining why Prime is wearing what looks like the Jetfire parts in the new trailer.

Price is around 12000 yen. 

Wow what a 24 hours in the world of Transformers.  The news keeps flowing, this time of Transformers Dark of the Moon Ultimate Optimus Prime, the Optimus Prime movie toy with a trailer.

Check out IOG.com for the images

The Apple website has been updated with a copy of the Transformers Dark of the Moon trailer that aried during yesterdays SuperBowl.

You need to have Quicktime installed to see the trailer (which I don't have, or want on my work machine) so I'll have to wait until tonight to watch it.

The Kuta Kowboy has posted a video on You Tube of the Transformers Dark of the Moon Shockwave toy.

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A YouTube video have been published showing off some of the new Transformers Dark of the Moon toys. The video include Sentinal Prime

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A memeber of ACToys has posted a group image gallery of several Transformers Dark of the Moon toys in vehicle mode, featuring some previously  unseen toys.

• Legends Skids
• Deluxe NASCAR Blue Wrecker
• Deluxe Crankcase/Dread
• Deluxe NASCAR Green Wrecker
• Legends Barricade
• Deluxe Starscream
• Deluxe Sideswipe
• Deluxe Ratchet
• Deluxe Barricade
• Deluxe Jolt
• Deluxe Bumblebee
• Deluxe Skids
• Voyager Military Helicopter
• Voyager Shockwave
• Voyager Megatron
• Voyager Ironhide
• Voyager Ratchet
• Voyaver Optimus Prime
• Leader Rosenbauer Panther Fire Truck

The Transformers Dark of the Moon Chevrolet spot has been posted on You Tube showing Bumblebee, who looks the same as the first two movies.

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­On the back of the recent British Toy Fair, Hasbro have released some official images of Transformers Dark of the Moon Starscream and Ironhide.  The images can be viewed below. Expect more high-resolution official images to be released after the US toy fair.

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Kapow Toys also went to the UK toyfair this year to speak to Hasbro UK and see the upcoming Transformers line.  As always photographs are not allowed at the UK toyfair, but you can expect to see many of these at the US Toyfair.

He also points out the Transformers Crossovers and Transformers Generations has ended.

MECHTECH

1) Transformers Movie 3 Mechtech Deluxe Assortment
New Mechtech weapons system features an assortment of new key transformers movie 3 characters. Includes new deployable mechtech weapon system that works with other mechtech assortments. Deployable weapons attach and convert in both modes

2) Transformers Movie 3 Mechtech Voyager Assortment
New Mechtech weapons system features an assortment of new key transformers movie 3 characters. Larger scale voyagers include bigger mechtech weapons that can be attached at multiple points in both robot and vehicle mode.

3) Transformers Movie 3 Mechtech Leader Assortment
Largest scale movie themed Mechtech weapons provide the most features in the mechtech system. Weapons include light and sounds and attach into large scale converting characters in both robot and vehicle modes. Weapon conversion deploys when attached.

4) Transformers Movie 3 Ultimate Optimus Prime
Movie 3 features Optimus Prime driving into battle with his weapon trailer. Trailer converts into Mech suit that powers up Optimus Prime. Try me packaging with lights and sound. Optimus Prime has several ports to armor up with Mechtech weapons from other characters.

Cyberverse - ( Scout and Legends class with extras )

1) Cyberverse Legion Assortment
Create the massive and immersive transformers world. Cyberverse Legion delivers smaller scale key characters and aspirational styling that is seen throughout the transformers world. This is the entry price point for Cyberverse and Transformers.

2) Cyberverse Commander Assortment
Create the massive and immersive transformers world. Play out the heroic story with a collection of larger scale more prominent figures from the transformers world. Large roster of key recognisable characters drive collectability

3) Cyberverse Ark Playset
The Cyberverse Ark is the capstone of the Cyberverse world. The Ark provides 2 in 1 play as it converts from vehicle mode to battle station. Includes light, sound and projectiles as well as multiple battle scenario play. Also includes a figure.

4) Cyberverse Action Set Assortment
Multi configurable sets have a variety of modes an include legion or commander sized figures. Sets have a wide range of features including weapons, accessories, ramps and gunner stations. Connect 2 or all 6 together to build out your ultimate world.

Robot Heroes

1) Robo Fighters - can you say Action Master ???
Traditional Action figure play with simply push button activiation in robots chest reveals special weapons and gear for each character. Assortment includes top tier characters like Bumblebee and Optimus Prime that children love.

2) Activators
Great introduction to the transformers fantasy and conversion play. Simple push button activation allows kids to change back and forth from vehicle to robot mode.

3) Go-Bots
Pull back and go in both robot and vehicle mode.

4) Revving Robots assortment
Introduction to Transformer brand with great crash and bash play. Big demonstratable weapon is kid activated through shoudler trigger. Weapon has lights and soundthat get bigger brighter and louder the more kids play with it.

5) Bash Bots
Head to head battle play with more than meets the eye magic. Pick your opponent and engage in battle. Push the trigger for automatic vehicle to robot conversion. Knock your opponent off of their base for ultimate victory. Top tier characters Optimus Prime, Bumblebee , Megatron and Starscream.

6) Optimus Prime Cyber Blaster
Key weapon that Optimus uses to takeout the decepticon threat and save earth. Heroic blaster with lights sound and multipe projectiles help children playout the climatic battle scene.

7) Energon Shock Sword
Key weapon used by the nest forces and a key character in the movie 3 battles. Automatic converting weapon converts from cybertronian weapons into the energon shock sword used to protect earth from the decepticons.

8) Battle Mask Assortment
Converting Battle mask with moveable visor for normal to battle mode play. Includes Optimus and Bumblebee.

Movie Speedstars & Stealth Force
1) Mini Chargers assortment - Please be a MASK redux!
Create your own battles with the Stealth Force mini chargers . These 1/50 scale vehicles include manual weapon reveal and come complete with figure for out of the pack battles.

2) Stealth Force Assortment
Transform and roll out Easy pull activation for partial transformation weapon reveal and vehicle battle mode. Try me packaging.

3) Stealth Force Deluxe Assrotment
As above but push button activation

4) Stealth Force Bumblebee
With the push of a button Bumblebee unleashes a fury of offensive and defensive weapons in a dramatic reveal. Also with lights and sound for more realism, only this Bumblebee with allow boys to play out full vehicle battling.

Everything Else - The Survivors!!

1) Powercore Scouts and Battlepacks
2) Battle In Space
3) Transformers Deluxe Assortment _ Reveal the Shield
4) Voyager Assortment - Reveal the Shield
5) Leader Assortment - Battle Hooks Prime and Starscream
6) Activators
7) Scouts
8) Legends

Kapow Toys has received some information on the upcoming Transformers Dark of the Moon Cyberverse Ark playset. 

the Cyberverse Ark is the capstone to the cyberverse world, the ark provides 2 in 1 play as it converts from vehicle mode into a large battle station. Includes light and sounds, projectiles as well as multiple battle scenario play. Also includes a figure

4 years and up , batteries not included, 4 per case

This is from the uk toy fair catalogue, no transformers were on display sadly and were under guard in a separate room

Forgot to add Cyberverse figs start at / are legend scale, the bumblebee and tank / battle station pic Doing the rounds is from the action set assortment of which there are 6 to collect and connect

Kapow Toys has received some information on the upcoming Transformers Dark of the MoonUltimate Optimus Prime toy.  The figure is set to come with a trailer and is priced similarly to Transformers Revenge of the Fallen Devastator.

Movie 3 features Optimus Prime driving into battle with his weapon trailer! Trailer converts into mech suit that powers up Optimus Prime. Try me packaging with light and sound. Optimus Prime has several ports to armor up with mechtech weapons from other characters

Not suitable for under 5 years old

2 per carton which means it's at the devastator price point if history repeats itself

4Chan.org/toy have posted more Transfo­rmers Dark of the Moon toys including two from a Yahoo Japan auction for a boxed Optimus Prime and two of what appears to be a custom Brawn figure.

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Over the last month DOTMToys has leaked around 40 images of the upcoming figures via variou websites including facebook, 4Chan, ACToys and his own forum. Below you will find most of the images leaked thus far as a handy round-up.

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Update: Looking again at the Brawn figure it does look like a custom piece­

­4chan member wuzhijie_1984 has posted some more images of leaked Transformers Dark of the Moon toys with the main focus being on Optimus Prime.  You can view the mirrored images below.

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In an interview with LA Times.com, Michael Bay talks up the upcoming Transformers Dark of the Moon film whilst at the same time admitting that Transformers Revenge of the Fallen was weak and that he has learnt a lot from the experience.

“Look, the movie had some good things in it and it was entertaining and it did very well, but it also failed in some key ways. I learned from it. And now with this third movie we’re going back to basics and I absolutely believe this is going to be a much better film than the second one."

You can read the full article at herocomplex.latimes.com

I received my copy of the latest issue of Toy News Magazine today which focuses on the upcoming British Toy Fair which will have a strong Transformers presences.  The issues contains some information on some of the tie-in merchandise including more plush Transformers, costumes, bikes, stress balls, posters and electronic gadgets aimed for children that will be available this summer along with a Transformers themed cover, all of which you can view below.  The magazine also lists, under the details of one of the licenses, the Autobot cast as being Bumblebee, Ratchet, Ironhide, Sideswipe and Optimus Prime.

The magazines editorial notes Transformers as the number one movie license for 2011 and they also cover the Hasbro - Turner deal that will lead Transformers Prime to air in the UK calling it the a "hotly tipped" show.  In terms of the items/license listed within the magazines, they are:

• Sambro have a license for Transformers Dark of the Moon.  Sambro produce stationary, arts and crafts, bags, candy, homeware (so mugs, clocks etc) and scooters.  They may be showing some of their items along with the Marvel properties for Spider-Man, Captain America and Thor at the British Toy Fair.
  
• Rubies International, the childrens fancy dress manufacturer, have also purchased a license to make DotM tie-in costumes.  They will also be at the BTHF.
• MV Sports, who specialise in wheeled toys (so bikes, trikes etc) have also signed up for a license for DotM and will be producing items for "older boys".
• IMC Toys are another company who have signed on and whilst no specific details have been given, IMC focus on electronic toys such as walkie-talkies, driving games, interactive story figures and projectors.
• Underground Toys have signed up for a Transformers license with their series of stress balls, plush figures, mugs, cufflinks and more being offered exclusively through Gear 4 Games
• GB Eye will be producing posters, 3D and badges for Dark of the Moon focusing on the Autobots, Bumblebee, Ratchet, Ironhide, Sideswipe and Optimus Prime
  
• Hasbro - Will be showing off the Stars Wars Transformers Class III figure at the event which Toy News describes as being able to "turn into four modes - Darth Vader, Anakin Skywalker and two vehicles - the Republic Attack Cruiser and Star Destroyer"
  

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